by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Funding, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Small Business, Start-up, Strategy
To know whether or not you have a viable business concept, you have to comprehensively define (on paper) your thoughts, ideas, and vision. You also need to gather information related to those ideas: market size, competitors, pricing, and so on. With that information...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Entrepreneur, Execution, Leadership, Marketing, Sales and Business Development, Non-Profit, Resources, Results, Small Business, Small Business, Start-up, Strategy
The successful organization – one that is both productive currently and viable long term – has integrated the vision, strategy, and structure of the organization to enable financial success. The ability of an organization to achieve every iota of success...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Marketing, Sales and Business Development, Non-Profit, Resources, Small Business, Start-up, Strategy
Every organization begins with the same three-fold objective: develop the “product”, obtain sufficient resources, and capture the market/customer. The manifestations of this three-fold mission vary in magnitude, scope, and timing. The underlying processes and...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Marketing, Sales and Business Development, Small Business, Start-up, Strategy
A truism for any organization is that its customers have choices. They can chose from a range of products, services, and alternatives to satisfy their needs, from doing nothing to “do it yourself,” to doing it the most expensive way possible to finding a cheap...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Competitiveness, Entrepreneur, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Start-up
Most of us are familiar with the fable of the tortoise and the hare – the tale of the hare being so much faster than the tortoise and still losing the race. In the current business environment, the tale can prove cautionary or motivating; it can be revisited or...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Marketing, Sales and Business Development, Perspectives, Small Business, Start-up
Recently I attended a networking event. At the event, as everyone was juggling their beverages, food, handshakes, and business cards, someone commented that he wished he had a third arm when networking. Immediately I was inspired by that comment. While he quite...