by Lea Strickland | May 22, 2025 | Business Articles, Leadership, Visibility
Community involvement is a cornerstone of corporate social responsibility, fostering goodwill and enhancing a company’s reputation. However, when employees engage in community service during work hours, particularly in businesses where compensation is tied to team...
by Lea Strickland | May 17, 2025 | Business Articles, Business Growth, Competitiveness, Marketing, Sales and Business Development, Small Business, Visibility
Did you know branding originated as a practical method for farmers to mark livestock with unique symbols (logo) to indicate ownership and prevent theft? Over time, this concept evolved beyond agriculture, as craftsmen began using distinctive marks to signify the...
by Lea Strickland | May 13, 2025 | Business Articles, Business Growth, Capability, Credibility, Customer, Opportunity, Small Business, Start-up, Visibility
Effective customer acquisition is the lifeblood of a new business, especially in its early stages. When customers organically discover and buy your products or services, it proves your business is viable. Early wins can mislead you. The real challenge isn’t attracting...
by Lea Strickland | May 19, 2020 | Business Management, Competitiveness, Strategy, Viability, Visibility
The Nature of Coyotes If asked, you would probably express a negative view of coyotes. However, coyotes have many admirable characteristics. Most notably, the coyote can adapt to thrive in most environments and habitats. We can learn a lot from the coyote and apply...
by Lea Strickland | Sep 23, 2016 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Resources, Results, Visibility
These days the term “organic” seems ubiquitous. Organic has come to mean more than the traditional dictionary definition. In this instance, I want to talk about organic growth as it relates to a natural process that is without direct intervention or influence....
by Lea Strickland | Aug 30, 2016 | Focus on Business Radio Show, Visibility
LISTEN NOW! Marketing, branding, and PR play pivotal roles in business growth. They increase visibility and convey your message – what it is you DO! Guests: Chuck Norman and Deneen Bloom Chuck Norman, Owner/Principal of S&A Communications and Publisher of...