by Lea Strickland | May 3, 2016 | 12-Steps to Start, Business Articles, Business Growth, Business Management, Business Ownership, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Concept, Entity, Entrepreneur, Execution, Marketing, Sales and Business Development, Small Business, Small Business, Start-up, Viability
While every business has elements that are unique to it. Every successful business shares common characteristics with other successful businesses. Concept The first element of a successful business is a clear concept of what the business is and does. This concept is...
by Lea Strickland | Jan 22, 2016 | Business Articles, Business Growth, Marketing, Sales and Business Development, Small Business, Strategy, Visibility
I have a developing list of bad behaviors in networking. It seems after every event I can add either an entirely new “don’t” or an innovative variant of the core list. Chumming – Method of “baiting” the water to entice sharks to take the bait and encourage feeding...
by Lea Strickland | Oct 5, 2015 | Business Articles, Customer Relationships, Marketing, Sales and Business Development, Small Business, Vendor Relations
Have you ever noticed the differences in behavior between dogs and cats? I have always had dogs, never cats for pets, until recently. Two years ago my neighbor’s cat decided to live with us (I am told that is not unusual for a cat). In the past two years I have come...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Small Business, Start-up, Viability, Visibility
Everyone has experienced it. Someone calls you prospecting for business. You get a message on your voicemail, you get a card or letter in the mail, and sometimes it is something you are interested in getting more information about. So you return the card, send an...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Perspectives, Small Business, Start-up
The only way you can avoid employees talking about the good, the bad, and the ugly in your business is to not have employees. Whether you like it or not, employees will talk about what happens at work from the lack of sales, to the lack of management, to the affairs...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Entrepreneur, Execution, Funding, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Start-up
Over the years there have been several—okay, many—instances in which there have been people doing business with a cheerful and/or blatant disregard for boundaries. These individuals cheerfully and often recklessly bound forward with the glee and optimism of an...