by Lea Strickland | Sep 23, 2016 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Resources, Results
These days the term “organic” seems ubiquitous. Organic has come to mean more than the traditional dictionary definition. In this instance, I want to talk about organic growth as it relates to a natural process that is without direct intervention or influence....
by Lea Strickland | Aug 19, 2016 | Business Articles, Marketing, Sales and Business Development, Perspectives
Commercials Reflect the Values of Our Businesses I am astounded at the point at which we have arrived at in television, movies, radio. The “conversation” of our times, including commercials, has become one “bleeping” example of what is wrong with society....
by Lea Strickland | Jun 14, 2016 | Business Articles, Business Management, Execution, Leadership, Marketing, Sales and Business Development, Operations, Resources, Results
One of my friends was telling me about a discussion she had with her eighteen-year-old son. They were talking literally about a glass of Dr. Pepper. “Is the glass half full or half empty?” she asked her son. He said he thought she just used the wrong glass. If she had...
by Lea Strickland | May 31, 2016 | Business Articles, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Customer, Customer Relationships, Marketing, Sales and Business Development
Is Your Business Customer Focused or Trying to Be All Things to All People? I love the single-cup beverage systems. When I want something to drink, I don’t have to boil an entire pot of water, coffee or tea. I can choose my drink of preference, pop in the single cup,...
by Lea Strickland | May 6, 2016 | Business Articles, Competitiveness, Customer, Customer Relationships, Marketing, Sales and Business Development
There is nothing and I mean nothing that frustrates me, ticks me off, and causes me to stop using a product faster than dealing with the people on the “customer service” lines of businesses. I don’t know about you, but whenever I have an issue and call one of those...
by Lea Strickland | May 3, 2016 | 12-Steps to Start, Business Articles, Business Growth, Business Management, Business Ownership, Commercialization, Competitiveness, Concept, Entity, Entrepreneur, Execution, Marketing, Sales and Business Development, Small Business, Small Business, Start-up
While every business has elements that are unique to it. Every successful business shares common characteristics with other successful businesses. Concept The first element of a successful business is a clear concept of what the business is and does. This concept is...
