by Lea Strickland | Sep 14, 2016 | Business Articles, Business Growth, Entrepreneur, Execution, Leadership, Operations, Opportunity, Resources, Results
Normally when I am writing about the location of your business, I am focused on the physical or virtual locations of the business. Today I want to focus on the mental or psychological location of your perspective on your business. In working with clients, the success...
by Lea Strickland | Aug 23, 2016 | Business Articles, Business Growth, Business Management, Customer, Customer Relationships, Opportunity
Whether our organization is for-profit, not-for-profit, or a government agency, what we do is about the customer. Sometimes we forget that. We get so caught up in “the business” that we lose sight of “the customer.” What’s worse is that...
by Lea Strickland | May 8, 2016 | 12-Steps to Start, C.O.R.E. Business System, Concept, Customer, Focus Points, Opportunity
Crazy Ideas and Business Concept Many highly successful businesses have been started on ideas other people thought were crazy. Many unsuccessful businesses were started as “sure things.” How do you know before you start if your idea is worthwhile? How...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Competitiveness, Customer, Opportunity, Small Business, Start-up
The world is not objective. It is composed of people, and people are human (at least most of us are). People are at our most basic emotional and relationship-based. We do deploy our logical minds to override and control much of our instinctual behavior and that also...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer, Entity, Marketing, Sales and Business Development, Opportunity, Small Business, Small Business, Start-up
While big businesses (especially those traded on public stock exchanges) get the press, the real news—and arguably the differences in day-to-day life and the economy—rest in the small business, in this country and around the world. The majority of existing and new...
by Lea Strickland | May 3, 2011 | Business Articles, Customer, Opportunity, The Street (the street.com)
Too many organizations market without a plan, wandering around trying to find customers. It’s ineffective, inefficient and expensive. The more time it takes to find your customer and hone your product, service or technology, the longer you have your money tied...