by Lea Strickland | Oct 26, 2025 | Business Articles, Concept, Entity, Start-up
Naming your company or product is one of the most important decisions you’ll make as an entrepreneur. A name isn’t just a label; it’s your brand identity, market presence, and legal foundation. Before printing business cards or purchasing a domain,...
by Lea Strickland | May 19, 2025 | Business Articles, Business Growth, Concept, Execution, Opportunity, Viability
The Key to Turning Opportunities into Profits Every business has an inherent opportunity to grow. No matter the industry or the stage of development, the potential for expansion and increased profitability exists. However, your challenge lies in identifying the right...
by Lea Strickland | Aug 28, 2016 | Concept, Credibility, Crowdfunding, Funding, Visibility
Tough Lessons: You Can’t Make Them … or Stop Them Parents know it and live it. Consultants and other advisors have to learn it. You can’t force anyone to make a wise choice or the best decisions. You can’t stop companies from making imperfect pitches to...
by Lea Strickland | May 8, 2016 | 12-Steps to Start, C.O.R.E. Business System, Concept, Customer, Focus Points, Opportunity, Viability
Crazy Ideas and Business Concept Many highly successful businesses have been started on ideas other people thought were crazy. Many unsuccessful businesses were started as “sure things.” How do you know before you start if your idea is worthwhile? How...
by Lea Strickland | May 3, 2016 | 12-Steps to Start, Business Articles, Business Growth, Business Management, Business Ownership, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Concept, Entity, Entrepreneur, Execution, Marketing, Sales and Business Development, Small Business, Small Business, Start-up, Viability
While every business has elements that are unique to it. Every successful business shares common characteristics with other successful businesses. Concept The first element of a successful business is a clear concept of what the business is and does. This concept is...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Funding, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Small Business, Start-up, Strategy, Viability
To know whether or not you have a viable business concept, you have to comprehensively define (on paper) your thoughts, ideas, and vision. You also need to gather information related to those ideas: market size, competitors, pricing, and so on. With that information...
