by Lea Strickland | May 8, 2016 | Focus Points
Find Your Market and Your Niche Your niche is where you will excel. It is where you are strongest. It is where your solution has maximum impact. You may have more than one niche, but it is most effective if you identify and focus on one niche to gain traction. So...
by Lea Strickland | May 6, 2016 | Business Articles, Competitiveness, Customer, Customer Relationships, Marketing, Sales and Business Development
There is nothing and I mean nothing that frustrates me, ticks me off, and causes me to stop using a product faster than dealing with the people on the “customer service” lines of businesses. I don’t know about you, but whenever I have an issue and call one of those...
by Lea Strickland | May 3, 2016 | 12-Steps to Start, Business Articles, Business Growth, Business Management, Business Ownership, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Concept, Entity, Entrepreneur, Execution, Marketing, Sales and Business Development, Small Business, Small Business, Start-up, Viability
While every business has elements that are unique to it. Every successful business shares common characteristics with other successful businesses. Concept The first element of a successful business is a clear concept of what the business is and does. This concept is...
by Lea Strickland | Apr 26, 2016 | Focus on Business Radio Show
Scott founded the acclaimed Eye Cafe & Caffe Driade in North Carolina, USA. He has over 20 years of experience in the Specialty coffee industry. His obsession with discovering phenomenal coffee transitioned into direct working relationships with the world’s most...
by Lea Strickland | Jan 29, 2016 | Business Articles, Business Growth, Customer, Customer Relationships, Small Business, Strategy
This week a service provider demonstrated to me how important I was to her and her business. Let me share the story. I arrived for my appointment 20 minutes early and made myself comfortable on a bench outside her office suite. I could see through the glass wall that...