by Lea Strickland | Jun 14, 2016 | Business Articles, Business Management, Execution, Leadership, Marketing, Sales and Business Development, Operations, Resources, Results, Viability
One of my friends was telling me about a discussion she had with her eighteen-year-old son. They were talking literally about a glass of Dr. Pepper. “Is the glass half full or half empty?” she asked her son. He said he thought she just used the wrong glass. From his...
by Lea Strickland | May 31, 2016 | Business Articles, Business Management, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Customer, Customer Relationships, Marketing, Sales and Business Development, Viability
Is Your Business Customer Focused or Trying to Be All Things to All People? I love the single-cup beverage systems. When I want something to drink, I don’t have to boil an entire pot of water, coffee or tea. I can choose my drink of preference, pop in the single cup,...
by Lea Strickland | May 8, 2016 | 12-Steps to Start, C.O.R.E. Business System, Concept, Customer, Focus Points, Opportunity, Viability
Crazy Ideas and Business Concept Many highly successful businesses have been started on ideas other people thought were crazy. Many unsuccessful businesses were started as “sure things.” How do you know before you start if your idea is worthwhile? How...
by Lea Strickland | May 3, 2016 | 12-Steps to Start, Business Articles, Business Growth, Business Management, Business Ownership, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Concept, Entity, Entrepreneur, Execution, Marketing, Sales and Business Development, Small Business, Small Business, Start-up, Viability
While every business has elements that are unique to it. Every successful business shares common characteristics with other successful businesses. Concept The first element of a successful business is a clear concept of what the business is and does. This concept is...
by Lea Strickland | Sep 11, 2015 | Budgets and Financial Tools, Business Articles, Business Growth, Business Management, Execution, Results, Viability
Business growth is about changing the organization to do more of what is working and less of what isn’t. Furthermore, it is about equipping the organization, the team, and the systems to maximize results while optimally utilizing resources. To ensure business growth,...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Small Business, Start-up, Viability, Visibility
Everyone has experienced it. Someone calls you prospecting for business. You get a message on your voicemail, you get a card or letter in the mail, and sometimes it is something you are interested in getting more information about. So you return the card, send an...