by Lea Strickland | Sep 5, 2015 | Business Articles, Business Growth, Business Ownership, Competitiveness, Customer, Customer Relationships, Small Business, Small Business
This week a service provider demonstrated to me how important I was to her and her business. Let me share the story. I arrived for my appointment 20 minutes early and made myself comfortable on a bench outside her office suite. I could see through the glass wall that...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Competitiveness, Customer, Opportunity, Small Business, Start-up, Visibility
The world is not objective. It is composed of people, and people are human (at least most of us are). People are at our most basic emotional and relationship-based. We do deploy our logical minds to override and control much of our instinctual behavior and that also...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Small Business, Start-up, Viability, Visibility
Everyone has experienced it. Someone calls you prospecting for business. You get a message on your voicemail, you get a card or letter in the mail, and sometimes it is something you are interested in getting more information about. So you return the card, send an...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Perspectives, Small Business, Start-up
The only way you can avoid employees talking about the good, the bad, and the ugly in your business is to not have employees. Whether you like it or not, employees will talk about what happens at work from the lack of sales, to the lack of management, to the affairs...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Entrepreneur, Execution, Funding, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Start-up
Over the years there have been several—okay, many—instances in which there have been people doing business with a cheerful and/or blatant disregard for boundaries. These individuals cheerfully and often recklessly bound forward with the glee and optimism of an...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Funding, Leadership, Marketing, Sales and Business Development, Non-Profit, Small Business, Small Business, Start-up, Strategy, Viability
To know whether or not you have a viable business concept, you have to comprehensively define (on paper) your thoughts, ideas, and vision. You also need to gather information related to those ideas: market size, competitors, pricing, and so on. With that information...
