by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Credibility, Marketing, Sales and Business Development, Small Business, Start-up, Strategy
A truism for any organization is that its customers have choices. They can chose from a range of products, services, and alternatives to satisfy their needs, from doing nothing to “do it yourself,” to doing it the most expensive way possible to finding a cheap...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Capability, Competitiveness, Credibility, Leadership, Non-Profit, Small Business, Start-up
A façade can be an appearance—the surface image of care, interest, integrity—either projected by a person, group, or organization or attributed to them by others through observation or perception. Whether intentional or not, we all have a façade, an outer image that...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Capability, Commercialization, Credibility, Entrepreneur, Government Funding Compliance, Start-up, Viability, Visibility
To begin a discussion of commercialization, we must begin with a few definitions. First, for convenience, the term “product” will be all inclusive of the following: technology, software, protein, textile, device, system, component, etc. Second, “commercialization” is...
by Lea Strickland | Jul 30, 2014 | Budgets and Financial Tools, Business Articles, Business Growth, Business Management, Business Plans, Capability, Credibility, Entity, Small Business, Start-up, Viability
Under the current economic conditions, saying that funding is tight for early stage companies is the epitome of understatement. Yes funding is tight, but it is available for sound ideas with well-thought out businesses and experienced business people developing them....
by Lea Strickland | Jul 30, 2014 | Business Articles, Business Growth, Credibility, Small Business, Start-up, Visibility
One of the hardest tasks—if not one of the biggest hurdles—for new companies is finding that first commercial client, especially the “big one.” You know the client that has the big name, the big reputation, and the big check attached to the deal. This...
by Lea Strickland | Sep 28, 2009 | Business Articles, C.O.R.E. Business System, Capability, Commercialization, Credibility, Government Funding Compliance, Viability, Visibility
Commercialization: Viability, Visibility, Capability, and Credibility To begin a discussion of commercialization, we must begin with a few definitions. First, for convenience, the term “product” will be all inclusive of the following: technology, software, protein,...
