by Lea Strickland | Jul 30, 2014 | Business Articles, Business Growth, Credibility, Small Business, Start-up, Visibility
One of the hardest tasks—if not one of the biggest hurdles—for new companies is finding that first commercial client, especially the “big one.” You know the client that has the big name, the big reputation, and the big check attached to the deal. This...
by Lea Strickland | Sep 28, 2009 | Business Articles, C.O.R.E. Business System, Capability, Commercialization, Credibility, Government Funding Compliance, Viability, Visibility
Commercialization: Viability, Visibility, Capability, and Credibility To begin a discussion of commercialization, we must begin with a few definitions. First, for convenience, the term “product” will be all inclusive of the following: technology, software, protein,...
by Lea Strickland | Sep 28, 2009 | Business Articles, Business Growth, C.O.R.E. Business System, Capability, Commercialization, Competitiveness, Credibility, Marketing, Sales and Business Development, Small Business, Start-up
Commercialization always involves two components – the technology or product AND the business model. The road to commercialization, however, differs for each business due to many factors: Type or nature of the product/technology/service (the “product”) Experience of...
by Lea Strickland | Sep 28, 2009 | Business Articles, Capability, Credibility
Commercialization: Capability, Credibility, Capitalization Any business that seeks to find technological and market success must be able to demonstrate capability, credibility, and capitalization. This trifecta of business success forms the platform for moving the...
by Lea Strickland | Sep 28, 2009 | Business Articles, Credibility, Results
Second Chances After Bad Results It is the reality of human nature that mistakes will be made. It is the matter of degree and circumstances as to whether second chances are reasonable outcomes or alternatives when mistakes are made. Whenever a mistake is made or an...
by Lea Strickland | Sep 28, 2009 | Business Articles, Credibility
Opportunity Knocks: Be Prepared The ability to act quickly to take advantage of an opportunity may be the difference between success and failure. An organization that isn’t prepared and capable of responding quickly may lose out. Delivery dates and deadlines are...