by Lea Strickland | Aug 12, 2025 | Business Articles, Business Growth, C.O.R.E. Business System, Customer Relationships
As business owners, we are all familiar with interruptions, especially those of the unwelcome variety. Think about it: you’re enjoying your favorite TV show, and suddenly, an emergency broadcast interrupts with an amber alert or a weather warning. For some,...
by Lea Strickland | May 13, 2025 | Business Articles, Business Growth, Capability, Credibility, Customer, Opportunity, Small Business, Start-up, Visibility
Effective customer acquisition is the lifeblood of a new business, especially in its early stages. When customers organically discover and buy your products or services, it proves your business is viable. Early wins can mislead you. The real challenge isn’t attracting...