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Networking: Relationship Building, Not Hard Pitch Selling

by Lea Strickland | Jan 22, 2016 | Business Articles, Business Growth, Marketing, Sales and Business Development, Small Business, Strategy, Visibility

I have a developing list of bad behaviors in networking. It seems after every event I can add either an entirely new “don’t” or an innovative variant of the core list. Chumming – Method of “baiting” the water to entice sharks to take the bait and encourage feeding...

The Third Arm of Networking

by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Marketing, Sales and Business Development, Perspectives, Small Business, Start-up

Recently I attended a networking event. At the event, as everyone was juggling their beverages, food, handshakes, and business cards, someone commented that he wished he had a third arm when networking. Immediately I was inspired by that comment. While he quite...

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