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The Tyranny of Customer Choice

by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Competitiveness, Credibility, Marketing, Sales and Business Development, Small Business, Start-up, Strategy

A truism for any organization is that its customers have choices. They can chose from a range of products, services, and alternatives to satisfy their needs, from doing nothing to “do it yourself,” to doing it the most expensive way possible to finding a cheap...

Market constraints

by Lea Strickland | Mar 16, 2011 | Glossary

Not enough market demand (customer orders)to fully utilize the company’s capacity.

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