by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Marketing, Sales and Business Development, Non-Profit, Resources, Small Business, Start-up, Strategy
Every organization begins with the same three-fold objective: develop the “product”, obtain sufficient resources, and capture the market/customer. The manifestations of this three-fold mission vary in magnitude, scope, and timing. The underlying processes and...
by Lea Strickland | Sep 28, 2009 | Business Articles, C.O.R.E. Business System, Commercialization, Competitiveness, Small Business, Start-up, Strategy
Recently at an association meeting the speaker asked the question “Which is better? To be first to market or be the best?” Some audience members responded “first” (the majority) and others responded “best”. The answer is that they aren’t mutually exclusive and...