Many years ago (I won’t say how many), I had a new boss (we’ll call him “Kevin”). He was my supervisor’s boss. Kevin had spent most of his career in communication roles (he created presentations and documents to give to the board.) When Kevin came from a part of the organization whose priorities were presentations (pretty ones) into the department I worked for, he was coming into a working group that daily created transactions that enabled the business to produce products. In my case, I had double duty working with two different groups as their support person. I had just received approval on a $75+ million project and had one week to set up all the spending items. Kevin arrived on Monday, and I had to have all the paperwork for ordering equipment, the release of funds, etc., done by Friday.

Make It “Pretty” or Be Productive, You Choose

Every Friday, there was a management review of each operational area. The senior management for our group would come to town, and every area analyst (my position) would go in to review performance metrics for our operations. I had been reviewing my area for a year when Kevin arrived. On Tuesday, Kevin came by my desk and told me to “pretty up” my one-page report for Friday. I told him about the spending deadline and agreed that I would look at the document if I had time before Friday’s review. I had 20% of the 1000 line items created at that point.

The next day, Wednesday, Kevin came by to see my revised, “pretty” one-pager. Of course, it was done. After working 16 hours on Monday and Tuesday, I had 40% of the line items done. I again said that when I got a chance, I would take a look at improving the document. I went back to working on my line items.

On Thursday morning, Kevin demanded that I stop and “pretty up” the 9:00 am Friday meeting schedule. I told Kevin that I wouldn’t be doing that.  My priority was to get the line items done, and I had some doubts about whether I would even be in the Friday meeting if I didn’t have the line items done. I explained that I kept getting interrupted, which slowed the process. He went to my supervisor. They both came out to direct me to “pretty up” the schedule. Now, it might have been worth the break if it were a five-minute task to pretty up the document. But it was easily going to take half the day to do.

Focused on Productivity and Priorities

So, I picked up the phone and called my mentor. Fortunately, I had a formal mentor in this company, who was there to help me navigate the challenges.) I was 45 minutes away from his office without traffic. His assistant said he could see me in 30 minutes for 15 minutes. My mentor and I sat down. He was one of the executives in the Friday meeting and had seen that document for a year. I told him my dilemma. I had critical priorities for the spending project by Friday, the close of business. Still, I kept being interrupted and berated for not taking the time to beautify an internal document that the exec team had been seeing for a year!

As we talked, my mentor was dumbfounded that the priorities weren’t clear to my managers. The project spending had to be done. Not only was any time away from that project (including my trip to his office) putting the project at risk, but an internal document needed to be focused on content and not appearance. If it was readable and contained the information in the proper format to make decisions, that was all that mattered, especially after having that report in place for a year.

Realign Activities to Results

As a result of our mentor session, he made a call that, shall we say, “realigned” everyone’s priorities. He made the difference between real productivity, priorities, and busywork clear. It was a lesson my managers never forgot. You see, my mentor was their boss.

Lessons Learned from “Pretty Work” and “Just in Case”

From this one example, where the priorities established for the organization weren’t being translated and cascaded down properly, you may be able to identify similar misalignments in your organization. Is every level of your organization prioritizing the work that matters? It meant that the work that made the products that served the customer was often placed at a lower priority than internal politics and “pretty work.”

Unfortunately, many companies’ self-assessments reveal that the work that made the products and served the customer was often placed at a lower priority than internal politics and “pretty work.”

Another Lesson in Priorities

Another example came when this organization decided to speed up reporting processes and reduce the number of performance metrics that each area of the business reported. The goal was to reduce the complexity of data capture, tracking, analysis, and reporting by focusing on the metrics that were critical to the organization’s ability to act and compete.

So the Board and Senior Leadership team picked around 10 metrics to have the organization report on. Manufacturing had one set, marketing and sales had their own, and so on. So overall, there would be 10 metrics for each area that would sum up the organization’s 10 key metrics.

Based on those requirements, a new performance reporting system was being developed. We began modeling the new system with database software. As the system was designed, the project manager kept hearing from the various areas about “well, we want to track this too, just in case.” The corporate key metrics established by Corporate required around 1 million data points to be collected worldwide and consolidated. With the addition of the “just in case” data, the data being collected was suddenly around 1 trillion data points. The database model couldn’t even handle it! The new system, with all the “just in case” items, was now bigger and more cumbersome than the old systems!

Check Your Focus

If you want your organization to thrive, be honest about what your team is working on and prioritizing. Are your employees working to make things look “pretty,” or are they focused on productivity? Have you created an atmosphere where people know what to work on? Or are they busy ensuring they are covered “just in case” you change your mind? In other words, are you being consistent? Are you articulating a vision, setting goals, and then enabling your team to work toward that vision and those goals?

So, the big question for you is: Do you say what you want them to do, reach those goals, and stick with it? Where are you focused? Are you measuring results or watching your team’s time in the office? Are you measuring performance based on what moves the organization toward the goal? Or are you rewarding something else? If you want

  • To succeed, you must focus on the goal.
  • Your people have to work toward the goal; then you have to focus them on that goal.
  • Do more with less, then you have to be focused on what matters

    Then, forget the “busyness” and get down to business. Start now.

Priorities at work

Copyright ©2016 Lea A. Strickland, F.O.C.U.S. Resource, Inc.