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Count on Hard Work, Not ‘Overnight Success’

by Lea Strickland | Jun 29, 2011 | Business Articles, The Street (the street.com)

Success does not come easy to most of us. It typically takes an investment of time and money. There are instances of “overnight” success when one moment of brilliance intersects with perfect timing and you get the big payoff, but you’re more likely...

Young Entrepreneurs Have Lessons for All

by Lea Strickland | Jun 14, 2011 | Business Articles, The Street (the street.com)

When you think of entrepreneurs and startup companies, the first thing that comes to mind probably is not a pair of tweens with dreams of websites, mobile applications and business plans. Read this complete article on The Street.

Listen to Customer’s Voice, Not Peanut Gallery

by Lea Strickland | May 31, 2011 | Business Articles, The Street (the street.com)

What if you were days away from launching your product, service or technology? You’ve done your research. You’ve honed your product. What if you had one final push to put together a proposal to get that first real, paying, profitable customer? What would...

Market Research Is Vital for Small Businesses

by Lea Strickland | May 3, 2011 | Business Articles, Customer, Opportunity, The Street (the street.com), Viability

Too many organizations market without a plan, wandering around trying to find customers. It’s ineffective, inefficient and expensive. The more time it takes to find your customer and hone your product, service or technology, the longer you have your money tied...

Put Customers First and Profits Will Follow

by Lea Strickland | Apr 19, 2011 | Business Articles, The Street (the street.com)

Saying “customers first, profits last” doesn’t mean profits are last on the list of things to think about — that would be bad business — but that when you put customers first, your profits endure. Read more of this article on The Street....

Startups Answer Who Would Fund Us

by Lea Strickland | Apr 5, 2011 | Business Articles, Start-up, The Street (the street.com)

This past week I was working with an early stage, prerevenue technology startup on financial and funding issues. We were looking at alternative funding sources (to date, the company has been paid for from the client’s personal funds, personal debt and government...
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