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Put Customers First and Profits Will Follow

by Lea Strickland | Apr 19, 2011 | Business Articles, The Street (the street.com)

Saying “customers first, profits last” doesn’t mean profits are last on the list of things to think about — that would be bad business — but that when you put customers first, your profits endure. Read more of this article on The Street....

Startups Answer Who Would Fund Us

by Lea Strickland | Apr 5, 2011 | Business Articles, Start-up, The Street (the street.com)

This past week I was working with an early stage, prerevenue technology startup on financial and funding issues. We were looking at alternative funding sources (to date, the company has been paid for from the client’s personal funds, personal debt and government...

Tech Entrepreneurs Need More Than an Idea

by Lea Strickland | Apr 1, 2011 | The Street (the street.com)

Tech Entrepreneurs Need More Than an Idea It has been said inspiration is the mother of invention, and technology and innovation are her offspring. If that’s true, entrepreneurship is the home where they are incubated, developed and encouraged to go forth and...

The Idea That Counts: What Customer Wants

by Lea Strickland | Apr 1, 2011 | The Street (the street.com), Viability

The Idea That Counts: What Customer Wants It isn’t what a company wants to sell that matters, but what the customer buys. Just ask Ford(F), which has dropped low-performing brands and replaced a pre-recession focus on big trucks with an emphasis on lower prices,...

Start-ups’ Early Sales Don’t Guarantee Success

by Lea Strickland | Apr 1, 2011 | Start-up, The Street (the street.com), Viability

Start-ups’ Early Sales Don’t Guarantee Success Start-up technology firms often fail because they consider the first commercial milestone — paying customers — a determinant of long-term success. The actual sale to a prospect that is enthusiastic...

Innovation Isn’t Just for Clients

by Lea Strickland | Apr 1, 2011 | The Street (the street.com)

Innovation Isn’t Just for Clients Innovation is too often limited to the products and technology we deliver to customers and ignored when it comes to how we run our businesses. For instance, many businesses still spend countless hours traveling to touch base...
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