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Entrepreneurs Need to Pin Down the Details

by Lea Strickland | Oct 4, 2011 | Business Articles, The Street (the street.com)

When striving for success, it is necessary to know precisely what you want to achieve so you know where to aim your efforts. If there aren’t specific, measurable goals, how can you know you’re moving toward them? Read more of this article on The Street....

Youth Not Enough

by Lea Strickland | Sep 6, 2011 | Business Articles, The Street (the street.com)

I was 14 years old when I was introduced to the world of the entrepreneur. I worked for my dad helping with land surveying — carrying equipment, taking notes and doing whatever was needed. I also started working in the summer for one of my dad’s best...

Count on Hard Work, Not ‘Overnight Success’

by Lea Strickland | Jun 29, 2011 | Business Articles, The Street (the street.com)

Success does not come easy to most of us. It typically takes an investment of time and money. There are instances of “overnight” success when one moment of brilliance intersects with perfect timing and you get the big payoff, but you’re more likely...

Young Entrepreneurs Have Lessons for All

by Lea Strickland | Jun 14, 2011 | Business Articles, The Street (the street.com)

When you think of entrepreneurs and startup companies, the first thing that comes to mind probably is not a pair of tweens with dreams of websites, mobile applications and business plans. Read this complete article on The Street.

Listen to Customer’s Voice, Not Peanut Gallery

by Lea Strickland | May 31, 2011 | Business Articles, The Street (the street.com)

What if you were days away from launching your product, service or technology? You’ve done your research. You’ve honed your product. What if you had one final push to put together a proposal to get that first real, paying, profitable customer? What would...

Market Research Is Vital for Small Businesses

by Lea Strickland | May 3, 2011 | Business Articles, Customer, Opportunity, The Street (the street.com), Viability

Too many organizations market without a plan, wandering around trying to find customers. It’s ineffective, inefficient and expensive. The more time it takes to find your customer and hone your product, service or technology, the longer you have your money tied...
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