by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Change Management, Commercialization, Competitiveness, Entrepreneur, Execution, Leadership, Non-Profit, Small Business, Start-up, Strategy
One of the biggest mistakes businesses—or any organization today—make is a failure to allow time for working on the business itself. Current business practices have created a mindset that has every worker (theoretically at least) working every moment in the business...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Competitiveness, Entity, Entrepreneur, Execution, Leadership, Non-Profit, Small Business, Start-up
Innovation is the new quality initiative. Everyone is “into” innovation. It is the new revolution that is going to revolutionize declining industries, markets, and businesses. And it can—if it is more than rhetoric and becomes an integrated systemic capability in the...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Competitiveness, Concept, Entrepreneur, Marketing, Sales and Business Development, Non-Profit, Resources, Small Business, Start-up, Strategy
Every organization begins with the same three-fold objective: develop the “product”, obtain sufficient resources, and capture the market/customer. The manifestations of this three-fold mission vary in magnitude, scope, and timing. The underlying processes and...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, C.O.R.E. Business System, Commercialization, Entrepreneur, Government Funding Compliance, Start-up
To begin a discussion of commercialization, we must begin with a few definitions. First, for convenience, the term “product” will be all inclusive of the following: technology, software, protein, textile, device, system, component, etc. Second, “commercialization” is...
by Lea Strickland | Jul 31, 2010 | Glossary
The means by which a product is designed to provide benefits to customers. A feature is a distinctive characteristic of a good or service. Features differentiate the product in the eyes of the customer.
