Time Out for Innovation

One of the biggest mistakes businesses—or any organization today—make is a failure to allow time for working on the business itself. Current business practices have created a mindset that has every worker (theoretically at least) working every moment in the business...

Think B.I.G.™ (Bold Innovative Growth) Business!

Innovation is the new quality initiative. Everyone is “into” innovation. It is the new revolution that is going to revolutionize declining industries, markets, and businesses. And it can—if it is more than rhetoric and becomes an integrated systemic capability in the...

Product, Resources, and Customers – The Three-fold Objective

Every organization begins with the same three-fold objective: develop the “product”, obtain sufficient resources, and capture the market/customer. The manifestations of this three-fold mission vary in magnitude, scope, and timing. The underlying processes and...

Commercialization : Viability, Visibility, Capability, and Credibility

To begin a discussion of commercialization, we must begin with a few definitions. First, for convenience, the term “product” will be all inclusive of the following: technology, software, protein, textile, device, system, component, etc. Second, “commercialization” is...

Features

The means by which a product is designed to provide benefits to customers. A feature is a distinctive characteristic of a good or service. Features differentiate the product in the eyes of the customer.