by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, Business Management, Competitiveness, Customer Relationships, Marketing, Sales and Business Development, Small Business, Start-up
Everyone has experienced it. Someone calls you prospecting for business. You get a message on your voicemail, you get a card or letter in the mail, and sometimes it is something you are interested in getting more information about. So you return the card, send an...
by Lea Strickland | Jul 31, 2014 | Business Articles, Business Growth, C.O.R.E. Business System, Commercialization, Execution, Small Business, Start-up, Strategy
What is a sustainable business? The traditional business thought process has centered on the value creation for the shareholder and company as the primary “product” of the business. This mentality has emphasized metrics that are externally focused and investor driven,...