Bootstrap Like Spanx to Start a Business

You may have heard that “Everything is a function of time and money. You can have it fast. You can have it cheap. But you can’t have it fast and cheap.” But “bootstrapping” companies continually rework this equation and manage to do both.

The entrepreneurial spirit makes fast and cheap a viable option — at least initially. With no massive infrastructure to support or hierarchy that must approve ideas, entrepreneurs are frequently able to do what other organizations can’t, won’t or don’t.

…Read the rest of this article on The Street.

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