(Cary, N.C.) Internationally renowned business strategy expert Lea Strickland, MBA/CMA/CFM/CBM/GMC, was recently featured in the national media outlet FOX Business, which published her article on seniors looking to start their own businesses in their twilight years.
“Think You Are Too Old to Start a Business?” appeared in the July 19 edition of the FOX Business Small Business Center. The 630+ word piece detailed important items for individuals 55 years and older to take into consideration before leaving their existing jobs and what is necessary in launching a new company.
“Whether starting from scratch or buying a franchise, the same planning essentials exist for entrepreneurs in their 50’s that exist for ambitious 20-somethings,” Strickland said. Risks, rewards, and startup mistakes are several issues covered in the article.
Strickland said the demographic of executives at the over 400 domestic and international businesses she has helped start and grow varies, with a new trend of older professionals looking to start new ventures as a solution to job losses in the down economy.
FOX Business is viewed by 1.5 million readers per month, receiving 5.3 million page views.
The article in FOX Business Small Business Center is one of many Strickland has published in regional and national media. She has written over 600 columns and op-ed pieces on topics related to effectively starting and growing a business; published four books on business strategy; and publishes three popular business newsletters with a combined circulation of 18,000+. In an average year, she leads 40 workshops and webinars in 30 states, Canada, and Mexico on business strategy topics, in addition to being featured as a thought leader in several national business media outlets.
ABOUT LEA STRICKLAND
Lea Strickland, MBA/CMA/CFM/CBM/GMC, is an internationally renowned business strategy expert applying proven infrastructure management solutions to help businesses and organizations of all sizes build a baseline for success. Regularly leading workshops and presenting at a wide range of industry events, Lea is a sought-after public speaker and thought leader on how to effectively start and grow a business. She is a published book author; has been featured in national business media outlets; and is a contributing columnist to a number of national and regional magazines and websites. For more information, visit www.leastrickland.com.