(Cary, N.C.) President of the international strategic consulting firm F.O.C.U.S.(TM) Resources, Lea Strickland, MBA/CMA/CFM/CBM/GMC, has published her second column on innovation and entrepreneurship in the award-winning national financial media outlet TheStreet.com. Founded in 1996 by CNBC’s Mad Money host Jim Cramer, TheStreet.com receives over 7 million unique monthly visitors and 60 million page views each month.

“Technology, Innovation, Entrepreneurship … Opportunity!” is Strickland’s latest 700+ word piece, outlining some of the challenges in taking ideas to market. Her previous article, “6 Critical Items for Entrepreneurs” ran August 3rd detailing the six critical items possessed by successful entrepreneurs such as a capable team and carefully researched market information.

“Technology and innovation fit well in entrepreneurial companies,” Strickland writes in her current article, a prevalent theme in her Technovation Entrepreneur(SM) program (www.technovationentrepreneur.com).

In order to translate scientific research into a practical application, Strickland says, there needs to be detailed management of scientific knowledge, data, equipment, facilities, personnel, and finances. The Technovation Entrepreneur™ program enables scientific researchers and their academic institutions to develop a sound business model to support the commercialization of a new technology, incorporating day-to-day and long-term strategic processes necessary for success.

A new program for spin-outs of technology transfer programs, individual inventors, incubators/accelerators, and entrepreneurs, Technovation Entrepreneur(SM) focuses on launching and building companies that are successful in transitioning research into real world applications that meet specific market needs – and doing it profitably.

“Promising startups don’t automatically equal successful businesses,” Strickland says, adding, “That’s true in technology transfer just as it is in opening a fast-food franchise. Done correctly, you can successfully navigate new technologies through the innovation pipeline and into the marketplace.”

Strickland has written over 600 columns and op-ed pieces on topics related to effectively starting and growing a business; published four books on business strategy; and publishes three popular business newsletters with a combined circulation of 18,000+. In an average year, she leads 40 workshops and webinars in 30 states, Canada, and Mexico on business strategy topics, in addition to being featured as a thought leader in several national business media outlets.

Both “Technology, Innovation, Entrepreneurship … Opportunity!” and “6 Critical Items for Entrepreneurs” are available free of charge on TheStreet.com. Hundreds of articles on entrepreneurship and innovation are available on LeaStrickland.com and TechnovationEntrepreneur.com.

For more information on the Technovation Entrepreneur(SM) program visit TechnovationEntrepreneur.com or email Info@technovationentrepreneur.com

Lea Strickland, MBA/CMA/CFM/CBM/GMC, is an internationally renowned business strategy expert applying proven infrastructure management solutions to help businesses and organizations of all sizes build a baseline for success. She is the President of F.O.C.U.S.(TM) Resources and founder of the Technovation Entrepreneur(SM) program helping entrepreneurs take their ideas to market. Strickland is the author of books including “Out of the Cubicle and Into Business” and “One Great Idea!” and has had columns published in numerous high-profile national media outlets. Regularly leading workshops and presenting at a wide range of industry events, Lea is a sought-after public speaker and thought leader on how to effectively start and grow a business. For more information, visit TechnovationEntrepreneur.com.

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