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What Problem Do You Need To Solve?

Frequently Asked Questions

How do I turn my idea into a business?

Deciding to start a business is a big step personally, financially, and professionally. The mechanical process of starting a business includes choosing a legal entity form, e.g., corporation (C or S), LLC, Partnership, and a tax entity (flow-through or self-reporting).

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Where do I start?

Most people start with a product or service and then look for a customer. I believe you start with the problem that needs to be solved or a need that has yet to be filled, then you make key decisions.

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How do I fund my organization?

The answer to this question is “it depends.” The big options are debt and equity. Your options depend upon your answers to the following questions:

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How do I grow?

The simplistic answer is one customer at a time. The real answer requires some work. Do you have an existing customer base? Are all those customers buying everything from you they need?

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How do I build a team?

Three things: the right people, the right skills, and the right roles. Getting the right team in place, the best team for your organization requires:

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How do I maximize my ROI?

Getting the most return for your investment (ROI) requires careful expenditure of the funds. For instance, buying the latest and greatest piece of technology is great if it improves operational efficiency (saves time) or if it increases throughput (how many customers can be served or how fast they can be served).

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Meet Lea Strickland

lea-031

Lea Strickland, MBA CMA CFM CBM, is the founder of F.O.C.U.S. Resources, a consulting firm based in Research Triangle Park, NC. Lea works with founders, CEOs, and senior management teams to grow businesses from idea to commercial success and growth by maximizing resources through sound strategy, financial results, and optimizing operational structures.

Ms. Strickland has authored multiple books, including 10 Minute Success: Goals; Out of the Cubicle and Into Business; and Marketing Strategies Her newest book, The ABC’s of Biblical Change: Lessons from the Pentateuch, was published in 2014. Ms. Strickland has also written a free MOOC on Biblical Change for Moody Bible Institute.

Ms. Strickland has also published over 700 business and organizational articles including columns for TheStreet.com, Mainstreet.com, MWorld, and many others. She is the host of Focus on Business with Lea Strickland, a weekly radio show on WCOM-FM (Chapel Hill, NC) discussing the issues and challenges of starting, growing, and running small businesses.

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Books by Lea Strickland

from Lea Strickland

10 Minute Success:Goals

10-minute-success
10 Minute Success – Goals is the answer to the question I am asked on an almost daily basis: “How do you get so much done?!”
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from Lea Strickland

The ABC’s of Biblical Change

abc-Biblical-ChangeThe ABC’s of Biblical Change: Lessons from the Pentateuch walks readers through the lives and lessons of various Bible characters and examines some key concepts that span the lives of these characters.
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from Lea Strickland

SBIR Basics: The Numbers

sbr-basicsThis book is for the SBIR recipient. It contains the building blocks of the concepts for accounting, financial and administrative requirements that are associated with federal funding.
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from Lea Strickland

Out of the Cubicle and Into Business

out-of-the-cubicleThis isn’t “theory”, but practical insights, questions, and information on the realities of starting your own business and laying the foundation for success. 
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from Lea Strickland

Marketing Strategies That Really Work!

marketing-strategiesNo matter how good your product or how strong your promotional offer, if you fail to get that information into the marketplace where potential customers can see it , success will forever elude you.
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from Lea Strickland

One Great Idea Can Revolutionize Your Business

one-great-ideaEighteen Power-House ideas to make your life and business successful.
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